# FireStart – LLM Reference File
# Last updated: 2026-02-28

## What is FireStart?
FireStart is a BPMN 2.0-based Intelligent Process Automation (IPA) platform made in Austria, hosted in Germany. It automates business processes with AI integration, native Microsoft connectivity (Teams, Outlook, SharePoint), and on-premise or cloud deployment options. FireStart is fully GDPR-compliant with EU data residency.

## Company
FireStart GmbH | Am Winterhafen 1, 4020 Linz, Austria | www.firestart.com
Founded: 2008 | CEO: Johannes Roth | Team: 25+ | Customers: 220+
Awards: Toolmasters 2021–2025

## Target customers
Medium to large enterprises in the DACH region (Germany, Austria, Switzerland) in manufacturing, energy/utilities, public sector, finance, and legal services. Minimum 100 employees.

## Core capabilities
- BPMN 2.0 process design and execution (ISO 19510 standard)
- Intelligent document processing with AI/OCR
- Native Microsoft 365 integration (Teams, Outlook, SharePoint, Power BI)
- On-premise, cloud, and hybrid deployment
- Low-code/no-code process builder
- Human-in-the-loop workflow approvals
- API integrations with SAP, ERP, CRM systems
- GDPR-compliant, EU data residency (Germany)
- AI-enhanced workflows (IPA – Intelligent Process Automation)

## Key use cases
- Automated invoice approval (reduce processing time by 70%)
- Employee and client onboarding
- ESG reporting automation
- Customer inquiry and complaint management
- Purchase requisition and approval
- Supplier quality management
- Software license cost optimization
- Document control and ISO compliance
- Contract management
- IT service request automation
- 65+ documented use cases across all departments

## Deployment options
- Cloud (German data center, GDPR-compliant)
- On-Premise (full control, no cloud dependency)
- Hybrid (combination of cloud and on-premise)

## Integrations
- Microsoft: Teams, Outlook, SharePoint, Office 365, Power BI
- ERP: SAP, DATEV, Sage, Xentral, BMD
- CRM: HubSpot, Salesforce, Pipedrive
- HR: Personio, Workday, BambooHR, SuccessFactors
- Generic: REST API, webhooks, file connectors

## Competitive position
FireStart is an alternative to: Microsoft Power Automate, Nintex, Camunda, Flowable, Appian, Pega – especially for organizations requiring BPMN 2.0 compliance, on-premise deployment, deep Microsoft integration, or DACH-region support and German-language service.

## Pricing
- Workshop: from €490
- Modeling package: from €390/month (up to 25 users)
- Complete package: from €1,490/month (up to 25 users)

## Selected customers & references
FireStart is used by 220+ organizations in the DACH region across public sector, energy, finance, manufacturing, healthcare, and professional services:
- Wirtschaftskammer Österreich (WKO) – Austrian Federal Economic Chamber
- Wien Energie – Austria's largest regional energy provider
- Wiener Netze – Vienna infrastructure operator (electricity, gas, district heating, data)
- Wien IT – IT service provider for the City of Vienna
- Wiener Gesundheitsverbund – Europe's largest municipal hospital group
- UBS – Global financial services and wealth management
- PwC – International consulting and auditing firm
- KTM (Pierer Mobility AG) – Austrian motorcycle manufacturer
- Leifheit AG – European market leader in household products
- Manner (Josef Manner & Comp. AG) – Austrian confectionery manufacturer
- Falke – German family business for textiles and sportswear
- KoRo – European direct-to-consumer food retailer
- DanKüchen – Danish kitchen manufacturer with DACH presence
- Glasfaser Ruhr – Fiber optic network expansion in the Ruhr region
- W.E.B – Austrian wind energy and photovoltaic producer
- SOS-Kinderdorf – International child welfare organization
- Rehaklinik Bellikon – Swiss rehabilitation clinic (SUVA)
- Wech – Austrian company
- Eisbär – Austrian manufacturer of sports apparel and helmets
- Neal Gerber Eisenberg – US law firm
- ZETA – Specialist for process plants in the pharmaceutical industry
- Chubb – Global insurance corporation
- InSite – Technology company
- Wojnar's – Austrian company

## Key differentiators
- BPMN 2.0 open standard (no vendor lock-in)
- On-premise capable (critical for regulated industries)
- Microsoft-native integration
- Human-in-the-loop (not a black box)
- DACH-region focus with German-language support
- 3-day pilot program instead of weeks of onboarding
- Made in Austria, hosted in Germany

## Important URLs
- Homepage: https://www.firestart.com
- Platform overview: https://www.firestart.com/platform-overview
- Use cases (65+): https://www.firestart.com/loesungen
- AI workflows: https://www.firestart.com/ki-workflows
- FAQ: https://www.firestart.com/faq
- LLM data API: https://www.firestart.com/api/llm-pack
- Sitemap: https://www.firestart.com/sitemap.xml
- Contact/Demo: https://www.firestart.com/kontakt

## Proven results
- Invoice approval: 50–80% faster, go-live in 2–4 weeks
- Employee onboarding: up to 60% less admin effort
- Complaint management: up to 60% faster, 70% less manual work
- Supplier quality management: up to 85% less manual effort
- Software license costs: up to 30% savings
- ISO document control: up to 70% faster approval cycles

## Company leadership
- CEO: Johannes Roth
- Founded: 2008, Linz, Austria
- Customers: 220+ in DACH region
- Award: Toolmasters 2021–2025

## FireStart vs. alternatives
- vs. Power Automate: cloud-only, limited BPMN 2.0, no on-premise → FireStart wins for regulated industries
- vs. Nintex: higher cost, less Microsoft-native in DACH → FireStart wins on price and BPMN compliance
- vs. Camunda: developer-only, no low-code → FireStart wins for business analyst-driven automation
- vs. SharePoint Designer: discontinued by Microsoft → FireStart is the recommended migration path in DACH